I currently have a product built on Pickaxe that is designed specifically for the U.S. market, and it is working well. My current setup includes:
-
A landing page for the U.S. product
-
A customer portal
-
An AI agent specifically configured for U.S. customers
-
A custom domain connected to my Pickaxe setup
I am now looking to expand the product into other countries, with Australia being the first market.
For the Australian version, I would need a separate landing page with Australian-specific messaging and pricing, a separate or modified customer portal, and a different AI agent configured specifically for Australian users.
My biggest concern is keeping the U.S. and Australian customer experiences completely separate while still managing everything as efficiently as possible.
What is the best way to structure this within Pickaxe?
Ideally, I would like to manage the U.S. and Australian versions within the same Pickaxe workspace. Can I create multiple separate landing pages, portals, and agents within one workspace while keeping the customer experiences isolated from each other?
Custom Domain / URL Structure
I currently have a custom domain connected to my Pickaxe setup. How would this work when adding the Australian version within the same workspace?
For example, could I structure it something like:
U.S.: mydomain.com
Australia: mydomain.com/au
Or would Pickaxe recommend using separate subdomains or domains, such as:
U.S.: mydomain.com
Australia: au.mydomain.com
I want the Australian landing page, signup process, portal, and agent to be separate from the U.S. experience. I don’t want an Australian customer accidentally being routed into the U.S. product or vice versa.
Paid Advertising / Traffic Separation
This is especially important because I am running paid advertising.
Currently, my U.S. ads send traffic directly to the U.S. Pickaxe landing page. When I launch in Australia, I will be running separate Australian ad campaigns and sending that traffic directly to the Australian landing page.
For example:
U.S. Ads → U.S. landing page → U.S. signup → U.S. portal → U.S. agent
Australian Ads → Australian landing page → Australian signup → Australian portal → Australian agent
I want to make sure there is essentially no “cross-contamination” between these funnels. Someone coming from an Australian ad should remain within the Australian product experience throughout the entire process, including signup, payment, portal access, and use of the AI agent.
Is this possible while everything is under the same Pickaxe workspace?
Scaling
I would also like to understand how subscriptions and payments would work. Could the Australian version have its own pricing and subscription options while still being managed within the same workspace and through the same Stripe account? Can access be configured so Australian subscribers only receive access to the Australian portal/agent and U.S. subscribers only receive access to the U.S. portal/agent?
Long term, I may expand into several additional countries, so I want to make sure I choose the right architecture now rather than having to rebuild everything later.
Ideally, the structure would eventually look something like:
U.S. Ads → U.S. URL → U.S. landing page → U.S. subscription → U.S. portal → U.S. agent
Australia Ads → AU URL → Australian landing page → Australian subscription → Australian portal → Australian agent
UK Ads → UK URL → UK landing page → UK subscription → UK portal → UK agent
…and potentially additional countries after that.
Can all of these different country-specific setups live under the same Pickaxe workspace? If so, what would you recommend as the cleanest and most scalable way to structure the domains, pages, portals, agents, subscriptions, and customer access within that workspace so that each country’s funnel remains completely separate?